Pinterest is undoubtedly one of the Best free ways to Drive Massive amounts of traffic to your Website without the need for a Huge (already established) audience.

Because of this, most Bloggers, Sellers, and Entrepreneurs start wondering "What's the best way to Make Pins on Pinterest to Drive Tons of Traffic?"

Short answer: Canva!

Canva is the Best and most well-known Pin Maker on Pinterest with over 30 Million users worldwide.

But what makes it such a great Pin Maker? Let's find out...

Jump to a section:

- What is Canva?

- Canva VS Photoshop

- Canva PRO's

- Canva CON's

- Photoshop PRO's

- Photoshop CON's

- Conclusion

- How to use Canva for Pinterest

- 3 Golden Tips to follow when Designing Pins

- Honest Review of Canva

What is Canva?

Canva is a Free Graphic Design platform used to Quickly and Efficiently Create Stunning Images using their already loaded library full of Resources.

Being so Simple and Quick, Canva makes an Amazing tool for Bloggers, Social Media Influencers, and Writers to Quickly make amazing Visuals without a need for learning Complex Photo editing programs.

So... yes, Canva keeps it simple, BUT, simple is not the best in all situations when it comes to Graphic Design.

Here is why...

Canva VS Photoshop

Most commonly compared Graphic Design Competitors are Canva and Photoshop. To answer the question "Which is better?" we would need to first list their PRO's and CON's:

Canva PRO's ✔️

- Price: Canva offers a Completely Free Version with over 250,000 Templates, Hundreds of Fonts, and other Resources. This allows their users to enjoy the Free Version before they decide to hop on one of the three Paid plans (Unlike Photoshop which is only available as a Paid Service).

- Resources: Canva offers over 420,000 Templates (new templates added every day), Their very own Background remover, 75+ Million Premium Stock Photos, and more.

- Simplicity: Canva is known for its simplicity and ease of use. Many Freelancers would rather have a solid, easy-to-learn, and well-rounded Graphic Design Tool to help them create simple and quick graphics for their projects, and Canva definitely delivers on that promise.

Canva CON's ❌

- Too Simple: Simplicity is a big plus when it comes to Canva, but in bigger and more complex projects, it lacks freedom and crucial features needed to make a good Design.

- Pushy: As a Free Canva user, you will get bombarded all the time to upgrade to their premium plans. Whenever you're trying to find a good-looking font or a nice Template, you'll mostly be scrolling through Tons of Premium Templates (which you would like to use) before you find a decent Free option.

- Selling: Selling Templates is not as Straight forward as with Graphic Design Programs that have their own unique file format like Photoshop (.psd). This makes selling your Creations much more complicated and requires your Customers to go through an unnecessary process to get the Designs they bought.

From those Specifications, you can get a rough idea of Canva's main Strengths and Weaknesses. That said, let's see how Photoshop compares to Canva:

Photoshop PRO's ✔️

- Features: Photoshop is by far the Best and Most Advanced Image editing software today and paired with the specialties of other Adobe Programs (Like Illustrator and Lightroom), it's an unstoppable force. Anything you can think of you can create.

- Navigation: Your whole workspace is Customizable to your liking, whether you want to have a Compact layout or you want to spread your tools across 2+ Monitors, Photoshop has got you covered.

- Automations: Hate repeating the same tasks on each one of your projects? Photoshop has a Life-Saving feature that allows you to record your moves and repeat them all with a single click.

Photoshop CON's ❌

- The Learning Curve: Photoshop can be very intimidating for those who just started using it and take a good chunk of time before you can confidently start Creating your own Designs.

- Crashing: Every Photoshop user has experienced this at least once...

Adobe has indeed fixed many of the crashing problems but we still, unfortunately, deal with unexpected crashes and failed auto-backups. 😒

(Which Almost NEVER happens to Canva users)

Conclusion

While both Platforms have their own Strengths and Weaknesses, the answer to which is better always comes down to the preferences of the user. If you're a High School Student working on a Presentation, there is no need for you to Start learning Photoshop next to a Simple, Easy-to-use program like Canva.

But, if you're looking to Be a Professional Graphic Designer, and work on many Photo Manipulation Projects, then Photoshop is an easy recommendation.

That said, one of the areas Canva REALLY stands out from the crowd is Pinterest.

How to use Canva for Pinterest 📌

After Sign-up, head over to the Search bar under the Header and search for "Pinterest Pin"

Note: Canva's "Pinterest Pin" templates are 1000px X 1500px which is the Optimal size for Pins on Pinterest. But, if you want to test out longer or shorter sizes, make sure to select "Custom".

Once you've selected the size, Canva will present you with their prebuilt Free & Premium Templates which you can choose from.

Tip: Make sure to select a Pin that best Fits the Criteria from the 3 Golden Tips we mention later on!

After Picking the Template, you can start Tweaking and Customizing the Desing based on your own liking.

3 Golden Tips to follow when Designing Pins

1. Never Continue with the same Design: A lot of Canva users make the mistake of only changing the Text and leaving the whole template as it is, without ever putting 2 and 2 together to realize that their Designs will never stand out from the rest of Pinners using the same Template.

Don't be that person!

At least make minor changes to the Design to stand out.

2. The Text is what brings all the clicks: Oftentimes people use unclear ugly Texts & Fonts and wonder why no one is clicking on their pins...

The goal of the Text included in your Pin is to Send a clear message of what's behind the URL, and if your text is hard to read, uninteresting, and ugly, your conversions will definitely suffer.

3. Consistent Branding: To Maximize your Click-through rate, you need to properly brand your Pins. That means Consistently using a set of colors, Fonts, Design style, or similar to earn your Brand recognition.

Want to Learn how we Started our Pinterest Growth journey? Check out How We Managed To Go From 0 to 138k Impressions on Pinterest in Just 1 Month!

Honest Review of Canva

When it comes to Graphic Design, Canva is a Fantastic Tool that can provide High-Quality results for most tasks thrown at it.

The Free Version of Canva always comes in handy and provides those crucial Features and Resources. Also, if you started using one of their Premium Plans, you won't regret the decision!